HP LIFE Helping you develop the tools you need to succeed. ![]() 13 November 2019 Understanding your customers and knowing how your product or service meets their needs is critical to the ongoing success of your business. HP LIFE’s updated Customer Relationship Management (CRM) course takes you step-by-step through the process of developing a successful CRM strategy for your business that will help you attract new customers, retain existing ones, and drive increased customer loyalty. The course is available in Arabic, Chinese, English, French, Hindi, Portuguese, and Spanish. Enroll in the updated CRM course to learn how to create a strategy to successfully manage your customers for profitable business growth. ![]() ![]() The new, updated course has refreshed content, improved user resources, and colorful graphics for a powerful learning experience. As you progress through the course, you will learn about the four phases of CRM—discover, analyze, act, and optimize—and how to use them to develop a robust CRM strategy for your own business. You will use your new skills to help business owners Renaldo and Karen improve their customer marketing, and see how simple changes help Neil deliver an improved customer experience. Practical exercises will give you the knowledge you need to use Microsoft Excel spreadsheets successfully to capture, store, and track customer data and interactions. Take the CRM course to:
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